![]() Amazon’s Prime Video is the streaming market leader in Japan, but Netflix has a strong presence and a growing roster of anime and other original content. Physical media have only slowly given way to video streaming in the country, which boasts a large number of small local players and where, despite relatively low levels of SVOD penetration compared with developed markets in Europe and North America, industry consolidation is already under way. ![]() Japan is Asia’s second largest economy and, as Netflix is not present in China, the streamer’s largest in the region. Japan is critical to Netflix’s prospects in the region with the market contributing over a quarter to the company’s total APAC revenues in 2023,” said Couto. “Japan will continue to grow as Netflix strives to grow impact with new scripted non-anime shows. Australia is expected to see greater momentum through 2023, helping boost subscribers and revenues in a market where churn has been increasing,” said MPA executive director Vivek Couto in commentary. “The ad tier has seen a slow start in the three APAC markets. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |